Cold Market VS Warm Market / Who Is Your Ideal Prospect?
In the networking marketing industry you should be always on the look out for your ideal prospect, this is someone who is going to be your potential business partner.
And we all get started with our warm market.
These are our friends and family members, we reach out and let them know about what we are up to.
Well if your experience is anything like mine, most of them do not understand anything about the network marketing industry, therefore they turn on a deaf ear what we are telling them.
Now, I am very familiar with theses dream stealers, even though my dream is solid. It is very hard because a majority of our friends and family are totally misinformed about the network marketing industry and would rather not listen to anything we have to say.
Let me give you an example here now My mom is very old school, get a job go to work and do what your boss tells you to do, she is very Anti Chery doing anything differently.
Does this sound familiar?
Now Let’s Talk About Our Cold Market, Can These People Be Your Ideal Prospect?
If you don’t know who your cold market is well then let me explain it like this, your cold market is simply a friend who you haven’t met yet!
Before the internet we would approach people from a live standpoint, perhaps attend events or go to your local town meetings ect, this was more of a one on one approach so to say.
Now with the internet we kind of lost that one on one relationship but yet we do have tools to use such as Facebook, Google+, IboToolBox, an auto responders, the list goes on and on.
The use of videos has changed how we can reach out to our cold market, same as using Skype and Google Hangouts, this has changed the game. We can become more personal, we can see the body language, meaning we can look people in the eye.
Now by reaching out and getting to know your cold market you can turn these people into your ideal prospects.
Turn Your Cold Market In To Your Ideal Prospects
So here’s how to turn your cold market into your ideal prospects.
To turn your cold market prospects into warm, first thing is to get them to respond.
How do you do this?
The same way you do with your friends and family all you have to do is to stay in contact with them on a regular and consistent basis.
My suggestion is to just reach out and start calling your cold market, if you do get a phone number then be sure to dial them up and just start building those relationships.
Over time, many of those in your cold market will become your closest friends if you build a strong relationship with them, just treat them like your friends.
With your marketing efforts, if you want to get the best results focus on staying in contact with your cold market consistently and over time you’ll find you have a world full of friends ready to join you in your cause.
The moment you decide to step up and take your business serious you will start to get results. You need to raise your hand and let your cold market know who you are.
Here is all you need to do, locate where your cold market is at, then friend them up.
Now start to build a relationship with them by finding a mutual common interest then just build from there.
Your cold market is special because you can build those relationships with them remember you are looking for people who are looking for you.
Just raise your hand and let your cold market know you are here.
Just start communicating with your cold market more frequently and over time you’ll find you’ll have more success in your online business than you thought possible.
If you can master your cold market then you can master anything.
As always thanks for visiting my blog!
Here’s To Success
Here’s To Happiness
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